This is why Tidal sounds better than iTunes or Spotify

Since its acquisition and relaunch in late March by rapper/
entrepreneur/media mogul Jay Z, on-demand music
streaming service Tidal has made waves, pun unintended.
From big-name music artists taking to the Twitterverse with
the hashtag #TIDALforALL, to landing the ever-elusive
streaming privileges of one Taylor Swift, the "Hi-Fi" (or high
fidelity) music service looks to be taking no prisoners in the
on-demand music space.
But, even after considering all the buzz, Tidal doesn't turn
heads quite like it turns ears.
The service's music quality well surpasses that of its
competitors, such as Spotify, iTunes, Pandora and Songza.
So, what exactly is Tidal, and how does it get its impeccable
sound?
How does Tidal work?
If you've used Spotify before, you'd probably be able to
catch on to Tidal in seconds. As a music streaming service,
Tidal is almost identical to its rivals. After logging into either
Tidal's browser-based client or smartphone app, you're
granted access to over 25 million tracks and 75,000 high-
definition music videos, along with a user interface and
custom playlist feature Spotify users will find familiar.
Following its recent rebranding, Tidal also flaunts itself as
"the world's first artist-owned streaming service" by offering
musician-produced content directly to the service, such as
exclusive singles, video performances and even playlists
curated by 'Hova himself.
That all said, the ace up Tidal's sleeve is its Hi-Fi
membership, which brings audiophiles still clinging to their
CDs the highest quality recordings currently streaming over
the internet.
What does "Hi-Fi" mean?
Tidal's Hi-Fi offering allows the service to stream crystal-
clear audio to users' headphones or speakers that surpass
the usual quality offered by competing services.
Spotify and Google Play stream music to devices at a rate
of up to 320 kilobytes per second (kbps), a number that may
decrease depending on connection strength or if you are
using a mobile device. On the other hand, Tidal's Hi-Fi
subscription streams music at 1,411 kbps, well over four
times as much data per second. This makes downloading
and streaming its music more bandwidth-intensive, but also
allows Tidal to use the 'lossless' FLAC audio file format,
granting users superior sound over the 'lossy' formats used
by other services.

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